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10 Ways to Get Your Website Seen

by Apr 29, 2015SEO, Websites

The Importance Of Responsive Websites

Up until recently, getting your website to rank on a major search engine was pretty straightforward. As always, major search engines, have had free reign on any changes they want to make in how SEO works. Changes made are usually a good thing, as changes are designed to improve user experience. So, keep reading for 10 ways to get your website seen.

Now, more than ever, its important to have a website that is both mobile capable and desktop capable. With the changes in technology came changes to how search engines view websites. Search engines are now giving favor in searches done on a mobile device, to websites optimized for viewing on mobile technology. This is expected to change the way we shop, eat and research.

Friends using laptop looking at a website.
A man is using a smartphone. Modern mobile phone in hand.
We’ll break it down for you with an example for the well known search engine Google: to put it simply, the revised algorithm will favor sites that are mobile-friendly. To be complaint with Google’s new algorithm, you need to be proactive. Optimizing your website for mobile isn’t just setting up a mobile version of your website as a direct copy of your desktop site. You need to optimize your users’ experience. Here are some things to remember:

10 Ways To Get Your Website Seen On Search Engines

Make use of responsive website design.

Designing your website with a focus on mobile users is not just a best practice; it is essential in today’s digital landscape. By prioritizing responsive design from the very beginning, you create a seamless user experience that caters to the needs of mobile visitors, ensuring swift load times and easy navigation. This proactive approach allows you to avoid the pitfalls of trying to adapt a complex, visually rich site for smaller screens, which often results in a frustrating user experience. Instead, a thoughtfully crafted mobile-optimized site enhances accessibility and engagement, ultimately leading to better performance and satisfied visitors.

Prioritize useful content.

Ensuring that your content is not only useful but also easily accessible is essential for enhancing user experience and improving search engine optimization. By strategically organizing the most valuable information, you empower your users to navigate your site effortlessly and quickly find what they need. This approach not only satisfies the immediate needs of your audience but also encourages them to engage more deeply with your content, leading to increased trust and loyalty over time.

Make your text easy to read and navigate.

To effectively communicate your ideas, it is essential to ensure that your text remains not only clear and engaging but also easy to navigate, allowing your audience to effortlessly absorb the valuable information you are presenting. It is important to create a seamless reading experience that holds their attention without relying on additional elements like buttons, arrows, or swiping, which can disrupt the flow and focus of your message.

Size Matters.

When it comes to mobile websites, size matters because the dimensions and layout significantly influence user experience and engagement. A well-optimized mobile site ensures that content is easily accessible and visually appealing, allowing users to navigate seamlessly. It is crucial to strike the right balance between aesthetics and functionality, as this can determine how effectively visitors interact with your site. By prioritizing the appropriate size and design for mobile devices, you create an experience that keeps users coming back for more.. If you use graphics, keep them small and to a minimum. Large images take longer to load, and slow down your mobile site.

Create easy to read buttons.

Make sure your buttons for making a purchase or navigating the site are not only easy to see but also satisfyingly large enough to be comfortably tapped with a finger. It is essential that users can engage with these elements without the need to zoom in or struggle, ensuring a seamless and enjoyable experience that encourages exploration and conversion.

Keep your format simple and easy to navigate.

Maintain a format that is not only simple but also intuitive, ensuring that users can easily navigate through your content without confusion or frustration. Clear organization and straightforward design are essential for enhancing user experience, allowing visitors to find what they need quickly and efficiently. Aim for a layout that prioritizes accessibility and usability, as this will encourage more engagement and satisfaction from your audience. Large amounts of content can be broken up by using headers, bullet lists, and collapsible navigation.

Focus on usability.

To enhance the user experience on your site, prioritize usability by adopting a single-column layout that streamlines navigation and promotes focus on content. Ensure that there is ample white space to create a breathable design, allowing visitors to engage with your information without feeling overwhelmed. Additionally, opt for lighter colored backgrounds to foster a sense of openness and clarity, making the overall aesthetic more inviting and easier on the eyes.

Allow visitors to view your full site.

Enable your visitors to fully explore the entire content of your website, providing them with a comprehensive understanding of what you have to offer and ensuring that they can navigate easily through all your pages and features. Include links that will direct people to visit your full desktop website, should they want more details.

Speed matters.

Website speed is crucial for your online success. When your website is slow, users are more likely to leave before fully engaging, leading to high bounce rates and ultimately low conversion rates. In contrast, a fast-loading website enhances user experience, encouraging visitors to stay longer and explore more. This not only boosts the likelihood of conversions but also fosters trust and satisfaction among your audience. Prioritizing website speed can significantly impact your bottom line and help you achieve your business goals effectively.

Test your website, and often.

Regularly testing your website is essential to ensure it continues to function properly and meet your goals. Each time you make updates or changes, there’s a possibility that something may not work as intended. You have invested significant time and effort in creating a quality online presence, so it’s crucial to prioritize maintenance and checkups. By doing so, you not only safeguard your hard work but also enhance the user experience, keeping visitors engaged and satisfied.

Setup correctly, these 10 ways to get your website seen, will likely help your website appear at the top of Google’s rankings. If yours does, congratulations!

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